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In the past, the global economic landscape was dominated by developed countries such as Europe and the United States. The R&D investment of multinational corporations was also mainly concentrated within the developed countries. Driven by population growth and an increase in the number of middle classes, the Asia-Pacific region represented by China and India and other parts of the world are currently undergoing social transformation. The rapid development and rise of these emerging economies have become key factors for multinational corporations to adjust their development strategies.
As part of its strategy to accelerate growth in emerging economies, DuPont recently announced that it will increase investment in R&D in China and India and Brazil, focusing on research and development in new generations of photovoltaic materials, biomaterials and automotive applications to meet Asia Pacific requirements. Emerging economies, such as emerging economies, are increasingly demanding innovative technologies.
The DuPont China R&D center in Zhangjiang Hi-Tech Park, Pudong, Shanghai, which was opened in 2005, currently has more than 30 laboratories and about 200 researchers work there. According to the expansion plan of the R&D center in China just announced by DuPont, after two years, the size of the R&D center and the number of personnel will double, that is, the area of ​​R&D centers will double, and the number of R&D centers will also double, so that To provide strong support for DuPont's research and application development, personnel training, technology transfer and licensing in China and the Asia Pacific market. At the same time, as a platform, the center will also play an active role in promoting scientific and technological exchanges and cooperation between DuPont and universities and research institutions in China and Asia.
Miao Sikai, senior vice president and chief technology officer at DuPont, said that increasing R&D spending in China, India and Brazil will help DuPont accelerate its entry into emerging economies. Emerging economies have maintained double-digit growth every year. Innovation is DuPont's growth path. Therefore, investing resources in emerging markets can better understand local needs, helping DuPont achieve faster business and profitable growth in the future while creating outstanding long-term value.
Coincidentally, on December 20, 2010, BASF held a groundbreaking ceremony for the company's new Asia Pacific Innovation and Technology Park in its Shanghai Pudong chemical base. Dong Shanli, President of BASF Asia Pacific, stated that BASF will help customers expand their Asian markets through Asia-based innovation and development, in order to achieve closer cooperation with customers. With the completion of the new facility in 2012, there will be approximately 450 scientific researchers working in this new and innovative technology park built by BASF. The focus of R&D activities is on product development for BASF's Asia Pacific operations and solutions for the construction, automotive, footwear and cosmetics industries.
Almost at the same time, the Dow Corning China Business Technology Center, with an investment of 50 million U.S. dollars, is officially operating in the Shanghai Zhangjiang Hi-Tech Park. Dow Corning’s senior vice president and chief technology officer Zhang Yuke said that relying on the technology center, Dow Corning will enhance its innovation capabilities and develop the latest product applications and solutions for the fast-growing industry needs of Asia Pacific represented by China to meet customer needs. need.
In addition, in order to further promote the development of China's business, Bayer MaterialScience recently plans to shift its strategic focus on global operations to China. According to its plan, by the end of 2015, Bayer Group's sales in Greater China will increase to about 5 billion euros. On December 9, 2010, Bayer MaterialScience signed a memorandum of cooperation with the Shanghai Municipal Government. Both parties will work together to vigorously develop strategic emerging industries during the “12th Five-Year Plan†period. The innovation and R&D of environmentally friendly new materials will receive great attention and support.
China Becomes an Important R&D Site for Chemicals Worldwide
With the increasing share of emerging markets in the global economy, the business focus of multinational companies has been shifting to these markets, and the supporting R&D center has been continuously strengthened. In particular, the role of China's R&D centers has become more apparent. From the perspective of the global market, products developed in China have extensive radiation power in Asia and even in the world market. The strategic significance of increasing the weight of China's R&D centers is self-evident. At the end of last year, a number of well-known multinational chemical companies issued "upgrade orders" for China's R&D centers in succession. This is a concrete manifestation of this strategy.