Shell Shaanxi High-end Aftermarket Oil Released in Chengdu

On September 10, 2015, Shell (China) Co., Ltd. (hereinafter referred to as Shell) and Shaanxi Heavy-duty Truck Co., Ltd. (hereinafter referred to as Shaanxi Auto) held the high-end Shell Shaanxi Steam high-end on the theme of "Hua Dong Shi and Shan Liang debut." After-sales oil new product conference.

"Shape moves the future, Shan Liang debut" Shell Shaanxi high-end after-sales oil new product conference
"Shape moves the future, Shan Liang debut" Shell Shaanxi high-end after-sales oil new product conference

At the press conference, Mr. Zhou Qi, Assistant General Manager and Sales Service Manager of Shaanxi Heavy-duty Truck Co., Ltd., and Mr. Yin Feng, General Sales Manager of Shell China OEM, delivered speeches respectively. Mr. Yin Feng recalled the history of cooperation with Shaanxi Automobile since 2006, and Mr. Wen Hao, Shell Technical Service Engineer, introduced the technical features of high-end after-sales oil.

Shell high-end after-sales oil and Shaanxi steam heavy truck
Shell high-end after-sales oil and Shaanxi steam heavy truck

In May 2006, after a long period of contact, communication and full market research, Shell and Shaanxi Auto decided to formally start cooperation in the after-sales service of oil. In August of the same year, the first generation of special oil products was officially launched. In the next two years, Shell and Shaanxi Automobile had strong cooperation and maintained a good momentum of cooperation. Shell also maintained the position of an exclusive supplier to Shaanxi Automobile's after-sales oil business.

From 2009 to 2014, as Shaanxi Automobile continued to launch new truck models, especially in heavy trucks and natural gas trucks, Shell also provided Shaanxi Auto with a richer product portfolio, including heavy-duty oil products. Natural gas lubricants.

Mr. Yin Feng said that Shaanqi Group has always been a partner that Shell attaches great importance to. In the course of many years of cooperation, Shell also cooperated with Shaanxi to keep close to the market, deepen the terminal, and pay attention to users. Both parties have carried out various promotion of consumer satisfaction. Marketing activities. The kinetic energy protection and high kinetic energy protection technology contained in Shell Lubricating Oil will continue to protect the engine and reduce engine wear even under bad weather or extreme road conditions.

Shaanxi Automotive Group Co., Ltd. was founded in 1968 and is headquartered in Xi'an, Shaanxi. It has developed China's ultra-large auto group. The company's product range covers heavy-duty vehicles, heavy-duty trucks, large and medium-sized passenger vehicles, medium-light trucks, heavy-duty axles, Cummins engines and automotive parts and other fields, and its technical level has always maintained a leading position in the country.

Currently, Shaanxi Heavy Duty Trucks has been exported to more than 80 countries and regions including Europe, Africa, Asia, and the Middle East, and has achieved localized production in Kazakhstan, Ethiopia, Iran, South Africa, and other countries. The export volume has ranked the highest in the industry for many years. Let the world feel the power from China.

Shell is the world's leading supplier of lubricant products. It has won the world and China's market share for the first time in 8 consecutive years. It has achieved the same reputation as many truck brands including Shaanxi Automobile, Daimler and FAW Jiefang. recommend. Shell always adheres to the business philosophy of taking root in China and serving China, committing itself to providing world-leading technology and services to create value for Chinese customers and build more in-depth strategic partnerships.

“Shape moving the future, Sharon Liang debut” Shell Shaanxi steam high-end after-sales oil new product photo
“Shape moving the future, Sharon Liang debut” Shell Shaanxi steam high-end after-sales oil new product photo

This cooperation between Shell and Shaanxi Auto is the two companies to innovate in brand and product cooperation according to market needs. The two parties jointly launched high-end after-sales oil products and will once again push the cooperation to a new milestone. In the future, the pace of cooperation between Shell and Shaanxi Auto will not stagnate. The two sides will also conduct more in-depth cooperation in joint technology research and development, joint after-sales marketing and overseas market expansion.

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